AMO Music Productions
About AMO Music Productions
Established in 1995, Cheshire based AMO Music Productions have gained a reputation for delivering excellent quality recordings, having a small but dedicated team of skilled engineers, producers and session musicians, working within a friendly and relaxing studio environment.
Our Role
InForm acted as a web agency for AMO Music, developing their online presence with the design of a new website aimed specifically at increasing studio bookings.
We are delighted with the work carried out by InForm Web Design. Just 3 months after launch our studio bookings are up by nearly 40% as a direct result of our new website.
The site was developed using Responsive Web Design (often abbreviated to RWD) which is an approach to web design in which a site is crafted to provide an optimal viewing experience (easy reading and navigation) with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones). The Responsive element was implemented using the Twitter Bootstrap Framework.
The site was developed using WordPress for three key reasons:
- No HTML Editing or FTP Software Required – AMO Music wanted to be able to maintain the site themselves using basic text editing.
- Ease of Use – AMO neeeded a simple, intuitive interface that could still produce stunning results.
- Multiple Users & Access from Any Computer – AMO wanted to be able to maintain the site using a range of devices both from within the office and also by engineers located remotely.
The site launch included an email marketing campaign targeting AMO Music’s existing customers and carefully profiled potential customers.
Client Profile
| Client: | AMO Music Productions |
| Business Type: |
Small Businesses |
| Market Sector: |
Music Industry |
| DELIVERABLES | |
| Website Design: |
Content Management Systems (CMS) Responsive Web Design Web Design |
| Digital Marketing: |
Email Marketing Search Engine Optimisation (SEO) |
| Branding & Strategy: |
Copywriting |
| Technology: |
Bootstrap Framework WordPress CMS |
| IT Services: | N/A |
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